Privacy Fee Assessed

Privacy:  Payment in FULL Required 

Image

A mobile phone is personal property.  The cost of owning mobile devices for some people let alone families is a substantial financial commitment.  On top of that, our data is being harvested, mined, used to create massive revenue web hosting companies and also marketers.

AND we, the consumer pay for cell phones because… ?

The price being paid is a slowly developing image, that I believe will always be in flux, hindered only by the gumption of our dreams.

Having a mobile device is a convenience for the consumer, obviously, that’s why we all have them…except me.    It’s hard picturing life without our ‘lifeline’ but it is possible. The paying customer should have control over who is tracking their activity and cell consumers should receive disclosure of the utilization of their data and summary of benefit-outcome.

My exception:  Similar to how we civilians set “Google Alerts”, I stand firm against human trafficking, child abuse-pornography… these online activities need monitoring. This issue has reached epidemic porportions and it is an American problem too.  Human abuse falls outside of the lines of privacy protection because they are violating the privacy of others and prevelence falls with boys and girls alike.  This topic needs it’s own post some other time.

I know I specifically take issue with location-based geo-tracking.  For me it’s an issue of security.  I do not want my current location public at all times. Of course from a marketers perspective I experience a clash as I see the value of this type of marketing.  That said I believe ‘opting-in’ and ‘opting-out’ needs to be left to the consumer with full disclosure of the use of their data.  Forcing the customers hand is not a fruitful tactic that works long-term, they realized they were pressured influencing a trusting relationship.

We will continue to see more evidence of the chipping away at our privacy rights because of law enforcements use of warrantless cell phone searches to catch criminals in the act.  The precedence still remains to be set, for example check out this current US Supreme Court cases pending. As technology rapidly evolves, I sincerely doubt we will ever be ahead of the next and best of the tech world from a monitoring standpoint.  The reality is with benefits of technology there is a price to pay.  That price is your privacy.

Advertisements

2 thoughts on “Privacy Fee Assessed

  1. My favorite quote this week was from Future of Privacy Forum (FPF) Director Jules Polensky who said, “access to consumer information is a privilege not a right.” Brands need to keep this in mind, some getting dangerously close to crossing the “creepy” line of information collection. I’m more lenient with brands whom I’ve already built a solid relationship; even still, thinking about it can be unnerving. Do you think consumers expect brands to keep pushing the privacy envelope and become more tolerant or will a brand cross the line and cause public backlash?

    • Thanks for the comment Rose. I am an optimist at heart, so I want to believe that most brands will grow their data repositories ethically. However, there are those that think they can get ahead by any means possible and it is those that always seem to ruin it for the rest. I believe laws are inevitable for consumer protection. Those practicing ethical collection now should be fine in the future.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s